In 2019, it’s important to have a digital IR communications strategy that not only engages investors but takes advantage of the unique storytelling opportunity to market your brand.
With an ever-evolving range of tools, technology and tactics, digital IR communications plays a key role in your company’s efforts to create relationships with current and potential investors on a global scale.
In this best practice guide, you’ll find everything you need to modernize your digital IR communications strategy and position yourself on the frontline of innovation - from IR websites, to webcasts, to social media tactics, press release optimization and metrics.
- How to create a more effective IR website
- Why use video?
- How to deliver more engaging IR webcasts
- Reach your audiences using social media
- How to optimize press releases
- Metrics matter
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