Why Webinars Are Essential for Every Marketer
Intrado Digital Media

White Paper: Why Webinars Are Essential for Every Marketer

Webinars (also known as “webcasts”) are nothing new. In fact, they’ve been around in one form or another for more than 10 years.

What is new, however, is the advancement of webinar technology, making it more effective than ever as a demand generation vehicle to fuel marketers’ sales pipelines.

In this white paper, we’ll have a look at:

  • Why webinars have become such an effective demand generation vehicle
  • How to use webinars to create demand
  • How to develop a follow-up strategy based on webinar engagement data

Receive Why Webinars Are Essential for Every Marketer

Intrado is a global provider of communication and network infrastructure services. West helps its clients more effectively communicate, collaborate and connect with their audiences through a diverse portfolio of solutions that include unified communications services, safety services, interactive services such as automated notifications, telecom services and specialty agent services. For 30 years, West has provided reliable, high-quality, voice and data services. West has sales and operations in the United States, Canada, Europe, the Middle East, Asia Pacific and Latin America. For more information, please call 1-800-841-9000 or visit www.west.com.